Corporate Relocations - What You Should Know
June 8, 2025
June 8, 2025
Corporate relocations can be confusing and overwhelming, especially when you're managing both a move and a major life transition. If your company is relocating you, understanding the process – and more importantly, your rights within it – can save you thousands of dollars and significant stress.
When your company moves you for a job relocation, the process typically involves a third-party relocation company that claims to "manage" your move. These companies present themselves as your advocate, but there's a crucial truth they often obscure: they have their own financial interests that may not align with yours.
Many relocation companies will try to steer you toward specific realtors, and there's a reason for this. They receive compensation for these referrals, and some companies even own certain real estate brokerages outright. This creates a financial incentive to direct you to their preferred agents, regardless of whether those agents are the best fit for your specific needs.
Here's what relocation companies often won't tell you clearly, and what could cost you significantly: you are not required to work with their recommended or "assigned" realtor.
In my years of experience handling corporate relocations, I've never encountered a relocation company that actually mandates you work with a specific agent. When they claim this is required, they're often being misleading or, frankly, outright deceptive about your options.
This misconception costs relocating families in multiple ways:
You may work with an agent who doesn't specialize in your local market
The agent may be more focused on pleasing the relocation company than maximizing your outcome
You lose the opportunity to work with someone you trust and who truly understands your needs
Most relocation companies will allow you to request your own realtor when you know to ask. The key is understanding this option exists and knowing how to navigate the process.
If you're dealing with a corporate relocation, here's my advice:
Contact me immediately when you learn about your relocation
Don't commit to the first agent the relocation company suggests
Ask directly about your right to choose your own representation
Get everything in writing regarding any restrictions or requirements
I'll review your relocation package with you and clarify whether you truly have restrictions on agent selection. If genuine restrictions exist, I'll be completely transparent about that. But more often than not, you have far more choice than the relocation company initially suggests.
The relocation process involves complex timing, coordination between multiple parties, and significant financial decisions. You're typically managing both a sale and a purchase under time pressure, often while starting a new job and helping your family adjust to a major change.
Having an agent who is accountable to you – not to a relocation company's financial interests – can make the difference between a smooth transition and a stressful, expensive ordeal.
Relocation packages can be complex documents filled with industry jargon and unclear terms. The relocation company representatives may not fully explain your options because they're incentivized to guide you toward their preferred providers.
An experienced agent who regularly handles relocations can translate this information, help you understand your true options, and ensure you're making informed decisions rather than simply following the path of least resistance that benefits the relocation company.
Don't wait until you're overwhelmed or have already committed to the relocation company's recommendations. As soon as you know about your corporate move, contact us. Early intervention gives us the best opportunity to review your package, clarify your options, and ensure you're positioned for success.
Corporate relocations are stressful enough without unknowingly limiting your choices or working with agents who aren't fully focused on your best interests. Let The Bruen Team's experience with corporate relocations work for you, ensuring you get the representation you deserve during this major life transition.
The bottom line: you have more control over your relocation than most companies want you to know. Make sure you exercise those rights.